May 3 2002
   

Refining the logo

I needed to choose a relative size for the two circles:

I chose the third option. I also wanted to choose a general colour scheme, one that would work on lighter or darker backgrounds:

 


     
   
May 3 2002
   

Dark type overlapping a dark background?

I added a glow to the discs:

Once I had a logo, I designed the last element of the branding, the way that the elements animate onto the screen:

 


     
   
May 5 2002
   

Extending the Branding

The branding for the show was complete. It was made up of lines and grids of circles, intersecting glowing circles that popped up, witha orange/purple colour scheme with cyan highlights.

I took these elemements to design two- and three-line astons:

I also used the branding to design the simple sequences from programme three. I also did an initial design for the first sequence from programme two:

 


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